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One the word's most famous beer companies is changing the name its best-selling beer. The company is Anheuser-Busch (AB), which is the USA's largest maker beer. It is going to change the name its Budweiser beer 'America'. The name change will be only six months, between May 23 and November. A company spokesperson said the name change is to try and increase sales. Budweiser used to be the USA's most popular beer but it has been losing market share over 25 years. The word 'America' will replace the word 'Budweiser' its cans. It will also use the same font that AB uses Budweiser. In addition, the initials "AB" will be replaced "US".

The new name and labeling is part Budweiser’s summer-long campaign called "America is Your Hands". There are many important national days the campaign period, starting the Memorial Day weekend May 30 and ending the presidential elections November. In between are the summer Olympics and Labor Day. The company wants Americans to feel proud America – both the company and the beer. Budweiser's vice president Ricardo Marques said: "Budweiser has always strived to embody America a bottle, and we're honoured to salute this great nation, where our beer has been passionately brewed the past 140 years."

 
 

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