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One of word's most famous beer companies is changing name of its best-selling beer. company is Anheuser-Busch (AB), which is USA's largest maker of beer. It is going to change name of its Budweiser beer to 'America'. name change will be only for six months, between May 23 and November. company spokesperson said name change is to try and increase sales. Budweiser used to be USA's most popular beer but it has been losing market share for over 25 years. The word 'America' will replace word 'Budweiser' on its cans. It will also use same font that AB uses for Budweiser. In addition, initials "AB" will be replaced by "US".

new name and labeling is part of Budweiser’s summer-long campaign called "America is in Your Hands". There are many important national days during campaign period, starting with Memorial Day weekend on May 30 and ending with presidential elections in November. In between are summer Olympics and Labor Day. The company wants Americans to feel proud of America – both company and beer. Budweiser's vice president Ricardo Marques said: "Budweiser has always strived to embody America in bottle, and we're honoured to salute this great nation, where our beer has been passionately brewed for past 140 years."

 
 

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