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My 1,000
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An English entrepreneur has started a booming business selling bottled, British countryside air Chinese consumers. Leo De Watts, 27, struck the idea selling air to China after seeing news footage pollution and smog Chinese cities. He guessed there was a market cleaner air. De Watts launched his company last year the somewhat imaginatively named industry "air farming". His team "harvests" air bottles various locations across Britain and ships it to China. Even though the air is cheap to collect, De Watts puts a hefty price his products. Chinese lovers of British air have to pay $115 for a 580 ml bottle of the fresh stuff.

De Watts was born the British countryside and said he appreciates the quality the air in rural Britain. He now lives Hong Kong where he sells his fresh air local street markets. A lot his merchandise is sold in Chinese cities such as Beijing and Shanghai, where pollution can be particularly bad. He said his Chinese customers can be quite fussy exactly what kind of air they buy. He explained a promotional video that: "Quite often, a lot our orders are bespoke. We have clients who request very particular circumstances their air. Sometimes we'll be the top of a mountain, and other times the bottom of a valley." He added: "There's really a market this. We've just started."

 
 

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